Start Good Trouble: Why go-to-market is the new moat
We talk with Nick Telson-Sillett, the co-founder and CEO of trumpet, about their innovative branding and go-to-market strategy.
Best practices to attract, engage, and retain discerning consumers
We talk with Nick Telson-Sillett, the co-founder and CEO of trumpet, about their innovative branding and go-to-market strategy.
Customer Engagement 27 min watch
The majority of our purchasing decisions are made by the subconscious brain. Do you know how to communicate with it?…
Customer Engagement 22 min listen
The world of venture capital can look elusive from the outside, so today’s guest, the founder of The Twenty Minute VC, shares his thoughts on getting your foot through the door and standing out from the crowd.
Customer Engagement 24 min listen
From finding the first customers to having no choice but to go remote, bootstrapping is a challenge for any entrepreneur. What does it take to grow a new business in a competitive market with such limited resources?
Customer Engagement 26 min listen
Why do people cancel? What feature should you build next? Which potential customers are the best fit for your business? The answer to all of these questions don’t lie in spreadsheets or charts, but in customer interviews.
Customer Engagement 18 min listen
Companies may have been reluctant to use emojis in their communications, but as the tiny pictograms permeate our lives more and more, can using them appropriately help us build even better relationships with our customers?
Customer Engagement 31 min watch
In this CX for Growth webinar, we explore how to leverage social media to grow engagement in your business and discuss practical strategies with Chatdesk’s Aneto Okonkwo.
Customer Engagement 24 min listen
Creating a survey may be quick and easy, but so is creating a bad one. Is there a way to design a thoughtful, effective survey that gets results without boring customers to death?
Customer Engagement 28 min listen
The typical software selling strategy is dead. In a market where there is less and less time to influence customers’ decisions, can customer marketing help companies get ahead?
Customer Engagement 26 min listen
For years, businesses have structured their marketing and sales strategies around the funnel. But as we devise better ways to engage with our customers, maybe it’s time we evolve our metaphors, too.